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Echinacea purpurea (Cone Flower)

Cone Flower

Echinacea purpurea 'Pow Wow'

Coneflower (Echinacea) is a hardy perennial known for its vibrant, daisy-like flowers and resilience in a variety of garden settings. Popular for its long blooming season from summer to fall, it thrives in full sun and well-drained soil, making it an excellent choice for drought-tolerant landscapes. Coneflowers are also attractive to pollinators like bees and butterflies and are deer resistant, adding ecological and aesthetic value to gardens.

Two notable cultivars are PowWow and Artisan Red. The PowWow series, particularly 'PowWow Wild Berry,' is celebrated for its vibrant magenta-pink flowers and compact growth, reaching about 16-24 inches in height. It is known for its prolific blooming and excellent heat and drought tolerance. The Artisan Red cultivar offers striking red-orange flowers, providing a bold color contrast in garden beds. Both cultivars maintain the robust, low-maintenance qualities of the coneflower, making them popular choices for gardeners seeking vibrant, resilient plants.

Flower Color:

Magenta or Red



2 Feet



2 Feet

USDA Hardiness Zone 3

Characteristics & Attributes

Deer Tolerance
Full Sun
Water Needs